Tugas KOL D I PVB

Petunjuk pengerjaan tugas individu.

1. Buatlah contoh percakapan antara petugas Front Office Cashier atau Front Desk Agent dengan tamu pada saat petugas menangani keberangkatan tamu individual.

2. Carilah referensi lain tentang runaglingkup kerja GRO dan tata cara pendaftaran tamu VIP(penting), jika referensi yang anda gunakan dalam bahasa Inggris anda harus menerjemahkan kedalam bahasa Indonesia.

3.Berikut ini adalah link yang bisa anda gunakan dalam mengerjakan tugas ini:
http://www.hospitality-school.com/
http://ehotelier.com/

4. Tugas ini dikumpulkan palinglambat pada hari Kamis tanggal 08 Nopember 2012, jam 18.00.

KOL DI Program PVB

Kuliah FO Pertemuan III dan IV (KOL)

Petunjuk KOL:

1. Unduh materi FO materi Prosedur Keberangkatan Tamu , materi GRO dan Guest Complaint pada web:stpsahid.net
2. Baca dan pahami materi tersebut, jika anda mengalami kesulitan dapat menghubungi di ym:hardini9810@yahoo.com atau di google talk:diniiidris9810@gmail.com atau di sms di no.081519677755
3.Kerjakan tugas yang diberikan dan dikumpulkan melalui blog masing masing atau ke email hardini9810@yahoo.com, pada waktu yang telah ditentukan.

Tugas Tambahan FO

Petunjuk Pengerjaan Tugas.
1. Baca dan pahami topik Types of Reservations dan Sources of Reservation.
2. Buatlah rangkuman dalam bahasa Indonesia.
3. Carilah 2(dua)referensi lain yang terkait dengan topik tersebut,kemudian buat rangkumannya.
4.Tulislah sumber atau referensinya.
5. Tugas dikumpulkan paling lambat tanggal 9(sembilan) Oktober via email:hardini9810@yahoo.com
6. Jika anda memerlukan informasi tambahan dapat menghubungi di ym.

Types of Reservation & Sources of Reservation

Types of Reservation Systems

Franchise

A franchisee is a hotel owner who has access to a national reservation system and receives the benefits to corporation’s management expertize, financial backing, national advertising and group purchasing. A franchise member of areservation system or a member of a referal system gains significatn advantages from interhotel property referals , a system in which one member property recommends another member property to a guest, and national adversiting.

Referal Member

A referal memebr of a reservation referal system, a worldwide organising that processes requests for a room reservation at a particular member hotel, is a hotel developer owner who has access to the national reservation system. Hotels that are members of the reservations system are more than able to justify the associated costs;for example, a chain property may obtain 15 to 30 percet of its daily room rentals from the national reservation system, depending on local economic and market conditions. Compared to costs incurred by an independent property that must be generate every single room sale with individual marketing and sales efforts, franchise referal costs seen minimal.

Sources of Reservations

Guest reservations came from a variety of market segments. Some of the more common groups are corporate clients, social/miliatry/educational/religious/fraternal(SMERF) organizations, group travelers, leisure travelers, and current guest who want to return to the same hotel. This is only one way of classifiying guest reservations. The purpose of analyzing these segments is to understand the needs of each group and to provide reservation systems that meet their needs. Keep in mind that reviewing these needs will assist you on gaining insight into the guest’s methods of communication. The more you learn about these methods, the better you will be able to monitor and improve current reservation communication systems

Corporate System

The corporate client is a hotel guest employed by a business or a guest of that the business corporate clients provide a hotel with an opportunity to establish a regular flow of business during sales periods that would otherwise be flat. For example, a hotel located in an area popular with weekend tourists would operate at a loss if an aggressive marketing efffort were not made to secure corporate clients from Sunday through Thursday nights. Corporate clients are usually in town to visit corporate heaquaters or to attend business meetings or conventions. Visits are usually structured in advance, with detailed agendas and itineraries. Such structured schedules suggest the corporate guest requires reservations to ensure a productive business visit.

The reservation for the corporate guest may be initiated by a secretary or an administrative assistant. These office personnel are vital to the hotel marketing efforts. Many hotels offer a secretaries  club, which is a powerful marketing and public relation effort aimed at this group. The program encourages the secertary or administrative assistant to make room reservations with the hotel for visiting business clients by providing incentives such as gift certificates for the person who books the most reservations, free meals, and free special-interest seminars. This system forms the basis for a loyal contigent of secretaries and administrative assistants who think of the club’s hotel first. This marketing program helps the front office manager and the reservationist get to know the leaders in the business community in an indirect way.If such people need to quick reservation on a busy night, they fell they will receive special consideration from the hotel management.

A toll free phone number assists the cost conscious corporate client by allowing corporate guests calling from outside property’s area code to save on phone bills. The independent lodging property that has installed a toll free phone number gives itself a marketing advantage. If the person making the reservation wants to check our rates, location, amenities related hotels services, and trhe like, he or she can do so without incurring expense. Even with today’s common use of cell phones, the toll free number is appreciated. The corporate client can then match travel needs with available lodging properties.

The corporate client can also plece the reservation through the reservation/referal system of the chain organization. The large chains, which advertise by radio, television, billloard, and print, allow the corporate client to make reservations easly through to a tollfree number.The number connects the caller to a reservationist who has access to a data bank of available rooms at lodging properties that are members of the chain or referral system. The reservation can be completed in minutes. The use of a single phone number to access all properties offers the corporate client an easy, standard way to make reservations for stays in several cities with one call. In the lodging industry, this opportunity to gain repeat business is important. Travel agents also make reservations for corporate clients. The travel agent who is booking air or other client can also visit a hotel’s website to obtain information and make a room reservation. A more recent means of comunicating reservation to lodging properties is Linkdln. Carol Verret describes how Linkedln can assist the sales representative in a lodging property.

Sources: James A.Bardi, Hotel Front Office Management-Fift Edition